4K Video Production in Rochester

WHAT WE DO FOR YOU

Za Za Digital Media blends marketing strategy, storytelling and filmmaking to produce branded video content, tailored to drive business results - results in the form of leads, sales, customers and revenue. We are experts at content/inbound marketing, with video as the tip of our spear. From strategy to planning through to post-production, we help our clients become publishers of high-impact content. Let us help you show prospects your value. Inspire them to respond to your call to action, all at a lower cost.
We are video production in Rochester, for television or the web. 

Check out

some of

our work

INBOUND MARKETING 

Instead of buying advertising and email lists, or cold calling,

inbound/content marketing focuses on creating dynamic

content that draws people to your website where they can

learn more about you and what you have to offer. These self-qualifying

leads are then nurtured by your sales team, speeding up your

sales cycle. Inbound/Content Marketing brings you prospects

that turn into customers. The better the content, the more dedicated

the customer.

ZaZa Digital Media is HubSpot Inbound certified.  

CONTENT MARKETING 

Effective content brings prospects to your door. And there is no more powerful content than video. Video is second only to face-to-face interaction in connecting your customers with your brand. Video helps you develop a stronger relationship with your audience, readying them for action - a purchase, a download, to learn, or to watch more.

Who is your ideal customer? 

Before you even begin creating content you need to ask a simple question: Who is this for?  Sounds simple enough, however even well recognized agencies in the area fail to do just that. They skimp on one of the most vital aspects of content/inbound marketing - creating the buyer persona.

The buyer persona is a psychographic, demographic, behavioral profile of your ideal customer. The individual who you want to do business with.              Click here to learn more 

MARKETING STRATEGY 

Marketing Strategy is the foundation upon which lead generation is built. A solid marketing strategy should be drawn from intimate knowledge of your customers. Getting that right makes other marketing activities possible. ZaZa Digital Media can help you formulate and execute the marketing strategy that will grow your business. 

Membership & Community Involvement 

Digital Rochester
Rochester Hispanic Business Association
Victor Chamber of Commerce
Small Business Council
Fairport Chamber of Commerce

72 Green Apple Park

Henrietta, NY 14467

julio@zazadigitalmedia.com

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